EP12: Dirty Little Launch Secrets From A Boss Blogger with Kate McKibbin

Dec 21, 2017

Today I talk with boss blogger, Kate McKibbin, and we share with you our very favorite dirty little launch secrets. Last week I shared with you the 4 steps and tasks you should follow to have a successful, organized launch. Today we’re going to get into the nitty, gritty little details and secrets to help boost your business even more.

Things have changed in the way consumers like to digest content. Kate and I walk you though some of the biggest (and easiest) changes you should be making when it comes to your own online content. Things have shifted away from the more corporate feel, so one of the biggest keys to remember is to be yourself! People come for the content but stay for the personality, and your customers are buying into you as much as they are your services.

In this episode I share…

• About the marketplace for blogs, the shift that has occured in that marketplace, but how and why you should be doing it.
• Giving businesses the skills to blog and bloggers the knowledge of starting a business.
• Quality over Quantity. Give your followers actual value first rather than hitting them with multiple posts a day.
• How to decide what to repeat in your launches, and what you will create new each time.
• If something works, don’t worry about trying to fix it. It’s okay to repeat use of the bulk of your launch prep materials.
• When, where, and how you should use paid advertising.

Things I Mention In This Episode:

Secret Bloggers Business

 

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Visit Kate on Instagram

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Let’s Keep The Conversation Going…

I’d love to hear from you! What other launch tips have you had success with? What is your greatest struggle when it comes to launching? Tell me about it in a comment below! Let’s tackle those struggles and fears to kick off 2018 with your best foot forward!