EP64: The Rules Of Offering A Money-Back Guarantee

Oct 22, 2018

Today we are talking about money back guarantees -- this is a hot topic especially in the health and wellness niche because the results that clients get is dependent on two things:

1. The quality of your program (which is what you are guaranteeing by the way!)
2. That the client actually does what you recommend and follows through (even if just a little bit.)

 

There is a companion guide with worksheets so make sure to download them at the link at the bottom of the page!

One of the questions I get around money back guarantees is, “How can I offer a money-back guarantee IF I can’t guarantee their results, I mean they need to do the work...so is this something I should include?”

Having a money-back guarantee isn’t a must - it’s a choice. And there is no right or wrong decision.

BUT, if you decide that yes, you’d like to include a money-back guarantee then you MUST have a listen because I am going to share 4 Key Things to keep in mind because I have seen people do this TOTALLY wrong and it ends up costing them big time.  If you want to go deeper and explore different disclaimers etc then check out Episode 53 with Sam Vander Wielen!

Ok let’s dive in!

 

In This Episode I Share...

• How to offer a money-back guarantee even though you can’t guarantee the clients’ results
• How using an money-back guarantee is a strategy that can help you get more clients… (and when it will backfire)
• The 4 Key Things to Keep in Mind so you can design a money-back guarantee that works for you and your business
• How to respond when a client actually asks for a refund
• How to determine if offering a money-back guarantee is right for you

Why I offer a money-back guarantee for the Wellness Business Academy and why I DON’T for Launch it like a Boss

 

Things We Mention In This Episode:

• Money Back Guarantee Guide

• The Health Expert Newsletter

• The Wellness Business Academy coaching program
• Launch it Like a Boss Mastermind
• The Pareto Principle

• Follow Lori for more business insight on Instagram

 

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Let’s Keep The Conversation Going…

Do you have a money-back guarantee for your business?  How did you decide what it should look like? Pop it below or visit me on Instagram (my current social platform of choice) and send me a message there to let me know what you want to hear more about.

 You can also join my free online community to connect with more than 11 000 other health and wellness professionals just like you to ask questions, share wins and struggles and get lots of support from me and my team! We have a ton of free, live training coming up in the group this fall. I hope to see you there.