If you’ve been in my world for any length of time, you know I
am obsessed with signature programs, right?
Wanna know why? Because it was only when I created a signature
program that I was able to scale my business into what it is today:
a thriving, multi-million dollar company that keeps growing year
What gets me going is this: creating a signature program
allowed me to have an impact on so many lives. I impact the
lives of my clients when I teach them how to create a signature
program -- and then they go on to impact even more lives when they
create (and sell) their signature program. Win-win!
This episode is where I dish on all the details about
signature programs: why you should have one, what a signature
program is (and isn’t) -- and so much more.
This episode might generate lots of ideas -- get ready to take
lots of notes and jot down any ideas you get while listening to the
What We Talk About In This Episode:
How dramatically the alternative health and coaching industry
has changed over the years.
Why renting an office space or getting a job at a gym won’t
help you to scale your business.
Why you need to create a signature program, even if you don’t
have client experience.
The reasons why it doesn’t matter if there are other signature
programs being sold online. (Hint: none of those other programs
were created by you!)
What clients are actually investing in when they buy your
signature program (it’s not for the meal plans, PDS, workout
We take a deep dive into what a signature program is… and
The two critical things you need to know first before creating
your signature program.
What I learned when I opened my office as an RHN...and the
clients didn’t come flocking in like I thought they would.
The five components you need to build that make up the
ecosystem of your business. (And yup, creating a signature program
is one of the components.)
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Let’s Keep The Conversation Going…
Have you been wondering if you should create a signature
program? Did this episode spark any ideas? Any lightbulb
moments? I would love to hear all about it and I’m sure others
would too. Comment below and share your story or visit me on
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